FOR YOUR CONSIDERATION
The “Four Times Rule”
A Man I respect – Roger Brooks – often refers to the Four Times Rule.
His theory is that people will travel a distance if you have something
that appeals to them, and will keep them busy four times longer than it
took them to get there. A drive of 15 minutes = a minimum one hour activity.
(4 x 15 minutes).*
Do you know that when it comes to shopping for clothing and accessories
Lititz satisfies this equation? I would ask you to consider shopping
for all of your clothing needs in Lititz. When you pair the Tiger’s
Eye, Hess’s Men’s Wear and Judies we easily surpass this rule-of-thumb.
From tuxedos to jewelry – a party-dress to jeans – a sport-coat to a pair
of shoes – Lititz downtown can meet your every need. Give us a try
and we know you will not be disappointed.
